COMMUNITY COMMENTARY -- Maureen DiDomenico
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I have lived in Costa Mesa for more than 35 years and have watched its
growth from the date when the Segerstroms agreed to place South Coast
Plaza on the Costa Mesa side of Sunflower Avenue. Therein lies the
problem: Costa Mesa still had not paid off its debt of gratitude.
Costa Mesa was considered the poor stepsister without any community
identity. One of its little recognized assets was a rather unconventional
theater group housed in a converted dime store on Newport Boulevard.
South Coast Repertory’s board of trustees determined that Costa Mesa
should be the beneficiary of this increasingly popular theater company.
The Segerstrom family donated the land. More gratitude.
There was a lunch meeting with Henry Segerstrom and the mayor of Costa
Mesa during which I, a planning commissioner, was introduced to the
concept of a Century City-type development, whereby the office high-rise
buildings would be accompanied by high-rise condos. This would enable the
office workers to live, work and shop within walking distance, thus
alleviating the traffic. And by the way, here’s more land adjoining South
Coast Repertory for a performing arts center, thus creating a cultural
hub and Costa Mesa became The City of the Arts. Extreme gratitude (but no
housing).
Fast forward to the current development proposal for the Home Ranch
property.
I’ve read the many articles and letters, and noticed the blue and
yellow sign that mysteriously grew out of the bean field. When I read
about the offer by the Segerstrom group of $2 million to Costa Mesa’s
schools, my cynical thought was, “Now they are really going too far.” It
was so obviously a way to split the community and shift the focus away
from the inherent negative impact of the entire project, particularly the
Ikea traffic problem.
More letters to the editor received my growing attention. It was the
Daily Pilot front page article quoting the Ikea project manager as
saying, “We really are good neighbors” that finally demanded my own
response.
Should we continue, out of gratitude, to tolerate such a neighbor?
Must we accept Ikea because there will be a supervised children’s play
area much nicer than the pill box of balls they have at the Tustin store?
Certainly, we’ll be the envy of Newport Beach. But even with this
eighth wonder, the project manager “does not expect customers to travel
from outside the local area.” Of course not. The freeway traffic delays
from any place farther afield would incur the need of any overnight stay
at a local hotel. Not a bad consequence, and it would add to that
$1-million revenue that so intrigues Councilman Gary Monahan.
But what happens when every single household within a 15-mile radius
(the “bulk of Ikea shoppers”) has fully furnished its house with Ikea
furniture? Do they promise not to advertise in Riverside? Can a resident
of Fullerton sneak in? How about those border-skipping, Generation X-ers
from Rancho Santa Margarita who will covet our supervised children’s play
area? I know a lady from Tiburon who would gladly disguise herself and
offer a fake resident card in order to avoid the drive to Ikea in San
Diego.
Is this lunacy or what? Surely, after a fit of the giggles, our
Planning Commission and City Council will return to serious weighing of
the appropriateness of this development. The paltry $2 million offered to
the schools must be removed from the discussion. Gratitude for past
Segerstrom contributions has no place when determining the merits of the
Home Ranch proposal and the future community good.
* MAUREEN DIDOMENICO is a Costa Mesa resident.
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